By bringing the two academic fields together and into dialogue with each other, one might suggest that the visual and act of sight, being a social practice, is racialised in its execution, as well as being malleable to the ethnic frameworks and contest of any social sphere in contemporary society (Smith 2014:1). Similarly, racial studies and ethnographic academic discourses share in the impetus of interdisciplinary inquiry and attention on social dynamic and relationships. Visual culture, as an academic and interdisciplinary area of inquiry and study, is not bound by the traditional representations claimed by any singular academic field rather, visual culture and its academic discourse encourages scholars to investigate how people learn to see and how they comprehend what they are viewing (Smith 2014:1). > Henry Louis Gates, Jr., Alphonse Fletcher University Professor Harvard University"
Haupt brilliantly engages readers at both levels. Seen by some as ‘trash talk’ and by others as art, hip-hop and other forms of popular music take lofty discussions of identity politics out of the academic stratosphere and place them decidedly in the public square. > Murray Forman, Associate Professor, Media and Screen Studies Northeastern University As in the United States, music in general and hip-hop in particular are fertile ground for the articulation, examination, and contestation of racial identity. The close readings of lyrics, videos and films are loaded with keen insights explaining what the cultural issues are and why they matter. Static is a sophisticated and well-argued analysis that establishes a new context for understanding post-apartheid culture in South Africa. The book will appeal to scholars in media, sociology, anthropology, music, African and cultural studies as well as to anybody with an interest in music, media, identity politics and debates about change in post-apartheid South Africa.
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It cuts across academic disciplines, the creative arts and the media and poses two central questions: Is South Africa changing for the better, or are we static? Is there too much static for us to hear each other clearly? Static provides key insights into recent media phenomena, such as Die Antwoord the 2010 Soccer World Cup Bok van Blerk Tsotsi Kuli Roberts’ Sunday World column on ‘coloureds’ revisionist film Afrikaaps and the University of the Free State’s Reitz video scandal. "Static: Race and Representation in Post-apartheid Music, Media and Film critically examines music, cinema, social media and the politics of change after apartheid.
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